//
PRESS RELEASES
April, 2004 - FOR IMMEDIATE RELEASE:
Entrepreneur Converts Family Adversity into
Victory for St. Jude Children’s Research Hospital. (printer
friendly, PDF)
BLOOMINGTON, IL – In early 2002 Frank Lunn was hit with devastating
news; his then 8 year-old son Frankie had cancer. During his son’s
treatment for leukemia at St. Jude Children’s Research Hospital,
Frank turned adversity into opportunity writing a book entitled
Stack the Logs! Building a Success Framework to Reach Your
Dreams with a goal to inspire, educate, and empower people to
take bold action to reach their dreams. Crediting St. Jude with
saving his young son’s life, Lunn declared, “My family was given a
priceless gift and we need to give back. We are committed to raising
$1 million for St. Jude’s mission of “Finding cures. Saving
children.”
A successful entrepreneur, Frank wrote Stack the Logs!
based on wisdom and advice from his father, who passed away of
cancer similar to leukemia. Mark Victor Hansen, co-author of the
Chicken Soup for the Soul Series™, provided the Foreword for Lunn’s
book stating “Stack the Logs is a wonderful metaphor for
success, one log at a time. You will be amazed at how easily you can
apply this text to literally change your own future.”
Frank’s team has a clear goal to donate $1 million dollars to St.
Jude through a 10% tithe on all proceeds from the book. Stack the
Logs! is available nationally in all major retail and online
book stores with 10% going to St. Jude. Lunn is actually far more
excited about giving away more than half of the money to St. Jude
wherever he can. “Whenever we can sell direct through our website,
www.stackthelogs.com/stjude or through creative partnerships, we
are able to cut out most of the distribution cost and give 55%
directly to the vital work St. Jude is doing.”
Having already reached the 3% milestone of $30,000, Lunn
reflected, “We are honored and humbled by this task. As we get new
readers and friends to visit
www.stackthelogs.com/stjude we know we will gain the momentum we
need.”
For more information about Stack the Logs! or to interview
Frank Lunn, contact Tammy Cook toll free at (888)-357-8472,
tammy@kahunaworld.com
or visit www.stackthelogs.com
.
October 17th, 2003
FOR IMMEDIATE RELEASE:
STACK THE LOGS!™: Building a Success Framework to Reach Your Dreams
CONTACT: Tammy Cook
By Frank F. Lunn, $19.95 hardcover
318 pages, (indexed, illustrations)
ISBN 0-9728300-4-9, LCCN 2003101717
Inspirational Book Outlines
Timeless Truths to Life Improvement
BLOOMINGTON, ILLINOIS—Frank F. Lunn was living a normal busy life when he received a phone call that stopped time: His eight-year-old son had just been diagnosed with leukemia. The next six months were a struggle for the entire Lunn family, as they battled with Frankie against a cancer of the blood and bone marrow, a cancer very similar to what ironically had defeated Lunn’s father four years earlier.
At the time of his son’s illness, the premise for Lunn’s book
Stack the Logs!TM: Building a Success Framework to Reach Your Dreams was still in its infancy. It is based on his late father’s homespun advice to “stack the logs,” one decision and choice stacked on top of another, until success is achieved.
“My father’s wisdom was simple and profound,” says Lunn, who is an expert in leadership, marketing, and small business entrepreneurship with a proven record of success, “yet I could not grasp it until nearly four years after his death. Success, in whatever your definition is, is an accumulation over time rather than a singular event. It is about incremental achievement.”
As he reflected on his father’s message from a birthday note, Lunn realized there were seven essential components: (1) plan well, (2) keep an excellent forward thrust to your objectives, (3) deal with disappointments and setbacks, (4) create a positive support structure, (5) stay positive and focused, (6) maintain moral character, and (7) keep on “Stacking The Logs!” The book covers each of these philosophies, which together construct a foundation of resources anyone can use to move toward success.
Lunn was also able to use these concepts to help him deal with his son’s fight against a catastrophic childhood disease. “Once we realized Frankie’s situation,” he says, we made a choice that we would look for blessings. I believe Frankie and our family’s attitude played a part in his recovery. People who survive tremendous hardships do not overlook adversity, but neither do they dwell on it.”
Best-selling author Brian Tracy says, “This is a wonderful book, loaded with ideas and inspiration for success and achievement in every part of life.” Mark Victor Hansen, co-author of the
Chicken Soup for the Soul® series, writes in his Foreword for the book, “The principles found within are absolutely foundational and universal to success. Stack the Logs! is a wonderful metaphor for success, one log at a time. You will be amazed at how easily you can apply this text to literally change your own future.”
Ten percent of the book’s proceeds will be donated to St. Jude Children’s Research Hospital, where, with the help of the staff, Frankie Lunn was able to win his battle against leukemia.
Stack the
Logs!TM can be purchased in bookstores or by sending $19.95 (plus $4.95 shipping and handling) to Kahuna Business Group, 801 W. Chestnut, Suite C, Bloomington, IL 61701; order online at
www.StackTheLogs.com. Call credit card orders toll free to: (888) 357-8472.
|
